Napoleon Dynamite was right, “Girls only want boyfriends who have great skills!” If you don’t have nunchuck skills, bow hunting skills, or computer hacking skills, don’t despair. I’m sure there are traits most girls would prefer in a guy, but my guess is that list is more likely populated by things like being thoughtful, empathetic, […]
People don’t buy the best solution; they buy from people they trust, and solutions they can understand. Account-Based Marketing and Sales Enablement need to align and become an extension of the existing sales process. When they do, sales reps become Social Sellers who are able to engage with targeted prospects and supply them with powerful […]
Let’s face it. It’s happened to all of us. The anticipation. The excitement. Dying to get in there and tell others about how great your company is and how you can really help. It’s awesome that you are excited about the products and services you provide, but premature presentation will fall flat on prospective customers […]
Have you ever wondered why there is so much boring B2B content? It seems like it’s growing so fast, we may all drown in it before the year is over! I hope you find this article to be awesome and NOT boring 🙂. Either way, let me know why in the comments. Prospective buyers need […]
Sales & Marketing Leaders, if are you looking for a competitive edge to keep your team top of mind and set them up as trusted advisors with their prospects, then social selling could be the answer.