by admin | Nov 20, 2019 | B2B, Internet marketing, Website Conversion
Do you know which of your marketing touchpoints lead to a conversion? Or which channels had the most conversions? Marketers don’t track attribution to give themselves a pat on the back when they see a campaign or specific channel that is doing well. Attribution...
by Paul Slack | Nov 13, 2019 | B2B, Social Media Marketing
Are you ready for 2020? Do you know how you’re going to hit your targets? Do you even know what targets to shoot for? Don’t worry; Vende is here to help. We are Keeping it 2020 (link to 2020 blog) all year long to help marketers hit their goals with helpful content,...
by admin | Oct 9, 2019 | B2B
B2B customers are people, too. The truth is that corporate purchasing decisions are still made by people who spend a lot of time browsing consumer e-commerce sites. These B2C experiences have shaped their expectations when it comes to online transactions in their work...
by Paul Slack | Aug 28, 2019 | Internet marketing
If your marketing automation personalization tactics begin and end with using the first names of your subscribers in your email newsletter, you’re only scratching the tip of the iceberg. Personalization goes much deeper; it’s a far-reaching strategy that you can...
by Paul Slack | Jul 24, 2019 | B2B, Content Marketing, Social Media Marketing
Ready. Set. Action! The use of B2B video marketing is on the rise. It’s time to tell your story in front of a camera to reach more buyers in 2019. 2019 Will be the Year for B2B Video Marketing. Are You Ready? According to Wyzowl who surveyed over 500 different...