Vende Buzz: Google Scores Social Media Influencers

Vende Buzz: Google Scores Social Media Influencers

Do you use influencer marketing as part of your marketing strategy? Thanks to a new patent granted to Google last month there could soon be new social media influencer scores based on topic and reach and comparing the reach to other influencers. Patent in the Making...
How Much Does Content Marketing Improve Your Search Rank?

How Much Does Content Marketing Improve Your Search Rank?

You use your website to market your business, so you need to rank high in Google search.  But if businesses are thinking only about SEO – whether their site has been optimized for Google, they may be skipping over a big piece of the Google algorithm, content...